Christine Churchill has been developing successful client marketing campaigns for over 15 years. She began her professional career at Singer Direct, an Omnicom Media Group agency specializing in direct marketing. In her 8 years spent she became a highly recognized insert media broker for one of the largest users of insert media in the industry; Guthy Renker as well as others.
Christine’s outstanding sales abilities were recognized when she joined Intellivent Group in 2008 to launch marketing and advertising programs for the largest home delivery service of frozen foods in the country; Schwan’s Home Service. Shortly thereafter she became a key member of the team which created Schwan’s first ever customer loyalty program which acquired over 200,000 new members and generated over $80 million in top line revenue, all in the first year.
Christine was a key team member involved in launching a kitchen studio space in NYC specializing in consumer brand engagement events and content development. She assisted in executing campaigns to build awareness and promote the space as well as contributed to development of event concepts for consumer packaged good brands to launch and promote new products.
Christine is now Vice President of Marketing at FoodPop and plays a vital role in managing the company’s brands and client projects. She is responsible for the creation and execution of all marketing proposals and campaigns, development of strategic merchandising concepts and serves as the lead role in branding and awareness initiatives for True North Salmon Company. Christine also plays the role of Producer on set for all client photography and video shoots coordinating everything from content concept development to sourcing and securing props and talent.
Christine enjoys attending Food Events and Festivals throughout the country giving her the ability to bring awareness of products and trends to the FoodPop team.